Top 10 Software as a Service (SaaS) Companies

Internet issues

  • Helena
  • 8 Mar 2013
  • 16 comment

Software as a Service (SaaS) is a new way of distributing software in which vendors or service providers, instead of selling it to companies, make it available to customers over the internet, using cloud-computing technology. So instead of companies installing software in their own servers, software providers host the software at theirs and just charge them according to the time they spent using it, or a monthly fee. Here is a video that better explains what is SaaS:

SaaS is becoming increasingly popular, and as the industry develops, more and more companies are dropping older business models in favour of this new technology. Cloud-based software and services were one of the trending topics at the Mobile World Congress held in Barcelona last week, and many telecommunications companies told us about their plans to implement SaaS in the interviews that Onbile held there.

Some of the benefits of the SaaS model are that it is easier to administrate, all users will have the same version of the software because updates and patch management will be done automatically, and therefore collaboration will be easier. Also, it will grant global accessibility, making remote work models easier, which reduces costs and improves performance. According to Bessemer Venture Partners‘s Cloud Index, here is an list of the top 30 SaaS companies:

BVP's Cloud Index

And here is an overview of the top 10, both in terms of market capital and company value:

Salesforce-saas#1 Salesforce: The founder of SaaS industry, this American-based company is best known for its Customer Relationship Management (CRM) software, although they also offer other services, like PaaS (Platform as a Service), AppExchange (a market for cloud computing applications), or, a social performance management platform. They also offer a SOAP/REST Web service API that enables integration with other systems.

Linkedin-logo#2 LinkedIn: Although some may argue whether to include in the list of Software-as-a-Service, BVP has chosen to include the leading social networking site for professionals on their list.

Workday saas#3 Workday: Based in the United States, what makes this cloud-based management software vendor from others is that they offer “online services at a fraction of the cost of upgrading from their incumbent vendors”. They offer financial management, human capital management and cloud integration applications.

netsuite saas#4 Netsuite: The well-known American software company offers SaaS integrated business management software that includes software for ERP (Enterprise Resource Planning), accounting, order management, inventory, CRM, PSA (Professional Services Automation) and e-commerce applications.

servicenow-squarelogo#5 ServiceNow: American-based, this SaaS company was established in 2003 and provides IT service management (ITSM) software. It competes with companies such as IBM and Hewlett-Packard in ITSM applications, and with other SaaS/PaaS companies like or

concur logo#6 Concur Technologies provides travel and expense management solutions from its Washington-based headquarters in the US. Concur’s SaaS solutions include Concur Travel ;amp& Expense, a travel and expense management solution for companies, and TripIt, a mobile travel organizer for individuals.

athenahealth logo#7 Athenahealth is an American health company that provides practice management and electronic medical record services for medical practitioners. Among its services they offer specialized medical software such as an integrated electronic medical records (EMR) service or a physician billing and practice management service.

ultimate software logo#8 The Ultimate Software Group: Found int he 90s, this company develops and provides cloud-based human capital management (HCM) solutions for companies across all industries. Its software solutions are divided in two solutions: UltiPro Enterprise, designed for larger companies (+1,000 employees), and UltiPro Workplace, conceived for smaller businesses (200-999 employees).

medidata logo#9 Medidata: this American-based company specializes in developing cloud-based software solutions for the clinical development process, improving study design, protocol development, trial planning and management, site collaboration, randomization and trial supply management, monitoring, and many others.

cornerstone logo#10 Cornerstone OnDemand is another American-based software company that provides cloud-based talent management solutions to more than 12 million users in 190 countries worldwide. All of its products are SaaS, and include from learning management systems to performance management tools to talent acquisition management and tracking solutions.


  1. Babylon 11/03/2013 at 00:32:59 Responder

    I didn’t know Oracle had a higher revenue than Microsoft 365 or Intuit.

  2. #TheDailyBest of Enterprise Software – June 12 | erpreadyblog, el 12/06/2013 a las 06:59:02

    […] The Top 10 SaaS Companies by Revenue. This link provides a nice compilation of SaaS Stats, including the Top 10 SaaS Companies: 1. SalesForce 2. SAP 3. Oracle 4. Microsoft365 5. Workday 6. Intuit 7. Zuora 8. Pardot 9. NetSuite 10. Marketo […]

  3. Nickel2dimes 22/07/2013 at 19:03:44 Responder

    Zuora has more revenue than Netsuite?

  4. Thomas L. Clark jr 16/08/2013 at 08:18:42 Responder

    This article expalining SAAS is a great article that sumarises what it is, and the potential benefits in less then 3 minutes for anyone technical or non technical. Certainly anyone evaluating any new software acquisitions-deployement should evaluate this type of subscription, and or usage based model for their business large or small.

  5. Boogie 16/08/2013 at 10:18:20 Responder

    Where are you getting your revenue numbers? Zuora #7 over Netsuite? Where is ExactTarget?

  6. Jason Corsello 18/08/2013 at 18:25:49 Responder

    Someone might want to do some research or, at the very least, fact checking.

    1. Zuora is a private company and best estimates have the company around $50m in revenue.
    2. NetSuite’s revenue in 2012 was over $300m.
    3. Pardot was acquired last year for $100m by ExactTarget which is now part of
    4. Where is Concur or Cornerstone OnDemand, both companies clearly larger than Pardot, Zuora and Marketo?
    5. ServiceNow anyone?

    I’d recommend looking at Bessemer’s Cloud Index for an accurate list.

    • Helena 19/08/2013 at 03:13:31 Responder

      You’re right I apollogize for the wrong data. The list wasn’t actually ordered by revenue, and some of the data was out of date. Please have a look at the new list, which has been updated with current data from Bessemer’s cloud index.
      Kind regards,

  7. Ari Davidow 26/08/2013 at 13:13:14 Responder

    Worth correcting the typo in the title? “Servcie” to “Service”?

    • Helena 26/08/2013 at 22:12:01 Responder

      Thanks for pointing it out, Ari! :)

  8. Kevin 26/08/2013 at 22:51:13 Responder

    As we know that, SaaS or Software as a Service web-based are the best alternative for the desktop based applications. The users do not require installing SaaS application to their desktops and thus saving on money needed to get hardware upgrades or so. It provides cost benefits to organizations because unlike the conventional desktop based solutions which require a licence, SaaS service is generally based on a monthly fee plan. Nowadays SaaS develomet is really at apex position. Only few companies are associated with it. Came to know form:

  9. Ridha Loukil 28/11/2013 at 10:36:24 Responder

    Your Top10 does contain no big name of the software industry: IBM, SAP, Oracle, Microsoft, Google
    Strange, no?

    • Helena 29/11/2013 at 01:47:34 Responder

      Hello Ridha,
      Please note that this is a list of cloud-based companies, and we listed them according to Bessemer Venture Partners‘s Cloud Index.

  10. Zenith Point 12/02/2014 at 19:51:31 Responder

    I am thankful for Talygen. For a SME type of business (heck even for an enterprise) I can’t imagine a better cloud app than this one. Let me see what my options are when I have a business: either get 20 different (and incompatible!!) cloud apps to manage Expenses, HR, HCM, Project Management, Hiring, Message Boards etc etc. or get ONE single app that is thoroughly integrated and understands my ENTIRE business as well as manages both my employees and my clients. It sends out invoices, gives real time updates on project statuses and allows each employee to do every single business task from one single place. Oh.. and it has mobile apps too! Love it! Love it! Wish I had it 10 years ago…

  11. kiara nelson 26/02/2014 at 12:34:48 Responder

    I would like to use your article in my paper, can you tell me your last name so that i can properly site my work? Thank you

  12. How to Connect Salesforce Support Teams with JIRA Developers, el 03/10/2014 a las 09:07:34

    […] may be the world’s largest SaaS platform, but it is often a foreign environment to developers who work in popular tools like Atlassian […]

  13. Alex 08/12/2014 at 05:23:26 Responder

    Very useful list, Helena, thank you. There is also another one SaaS company that is worth to take a look – Skyvia. It’s a cloud data integration service. There is its website –

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